Piracy in ELT

What publishers and writers can do about piracy right now … and in the future

If you haven’t already read Nick Robinson’s excellent post on ELTjam about book piracy and the lively conversation it’s started, go check it out. To sum it up, just about every ELT textbook that’s ever been published (including mine) have been ripped off by pirates and put on innumerable free PDF download sites all over the Internet. The conversation has branched off in many directions: Is piracy really that bad? Is copyright law generally a moral thing? Are authors totally screwed? And so on. One thing I think hasn’t been addressed fully is what we can do to limit piracy or make it work for us. Expanding on suggestions I’ve made in comments on the original post, why can’t some of these things be done?

What can ELT learn from Spotify?

There are few things that we at ELTjam enjoy more than mining Spotify’s immensely rich seam of content in an on-going quest to discover, share and devour copious amounts of well-crafted music. Spotify is on our desktops, laptops, phones and tablets; synced, sorted and ready to respond at any moment to a sudden musical impulse. … Read more

In defense of meerkats

Guest post by ELT publisher Janet Aitchison, in response to Steve Elsworth’s post, The monetary value of ELT authors.

Not all publishers think there is no place for writers in the digital future. The writers’ role and the means of remuneration will be different from what it was in the heyday of ELT publishing, no doubt, but any publisher worth their salt knows that however clever the software, however many bells and whistles it has, without well-written, motivating, fun content, students will not engage and will therefore not succeed.

Who ordered the McNuggets?

The first of a two-part series, by Scott Thornbury

Learning linguistic items is not a linear process – learners do not master one item and then move on to another. In fact, the learning curve for a single item is not linear either. The curve is filled with peaks and valleys, progress and backslidings.

The Monetary Value of ELT Authors

The world of ELT is becoming digital, and the age of the writer is over – or so we’re told. But is it? Steve Elsworth argues that publishers want to produce content on their own, but they don’t have the wherewithal. Will the future be the province of Boys With Toys? Will creativity be stifled by the Dead Hand of Publishing? And where is the small mammal that will revolutionise the teaching of ELT?

Loyalty vs. Royalties: Author as collaborator or contractor?

If authors are becoming contractors rather than partners, that changes the role of both author and publisher in a big way. But why is it happening, and is it yet reflected in how publishers work?

If the author is no longer a collaborator, then the publisher must take on that role and so in effect become the ‘master’ author to whom they subcontract the details. This would be analogous to those master painters of old who would paint the head and hands of a portrait, leaving the sitter’s clothing and the background details to be filled in by their apprentices.

Have ELT brands become more important than ELT authors?

In case you missed it, last week the UK publishing industry was jolted out of its early-summer slumber when the news broke that Charlie Redmayne was to replace Victoria Barnsley as CEO of Harper Collins UK. In a piece last Friday for The Guardian, entitled Bad week for women in publishing as two giants step down, which also covered the news that Gail Rebuck would be replaced as chief executive of Random House UK (now Penguin Random House, of course) by Penguin’s Tom Weldon, the following caught my eye (my emphasis):

Though both Barnsley, who is 59, and Rebuck, 61, could be as tough as anyone when required, they have been author-centred. “What they’ve done is to enable editors. It’s not that they necessarily are those editors. Authors feel the most enormous respect for them and faith in them,” said the source.

Fee-based ELT materials writing: risky business?

Risk tournament
Image by Flickr user derekGavey. Attribution 2.0 Generic (CC BY 2.0)

The debate over whether royalties for ELT authors are on the way out is raging on the conference circuit and in various corners of the Web. It’s clear that some kind of change is afoot within the industry, but it’s unclear yet just how extensive that change will be, especially for established authors. Here at eltjam, we thought now would be a good time to look at a couple of important issues related to fee-based ELT materials writing, especially on digital projects.

Read more