Writing by numbers: The myth of coursebook creativity
The second of a two-part series, by Scott Thornbury
Textbooks, generally speaking, don’t score high on the originality stakes. And for good reason.
The second of a two-part series, by Scott Thornbury
Textbooks, generally speaking, don’t score high on the originality stakes. And for good reason.
If authors are becoming contractors rather than partners, that changes the role of both author and publisher in a big way. But why is it happening, and is it yet reflected in how publishers work?
If the author is no longer a collaborator, then the publisher must take on that role and so in effect become the ‘master’ author to whom they subcontract the details. This would be analogous to those master painters of old who would paint the head and hands of a portrait, leaving the sitter’s clothing and the background details to be filled in by their apprentices.
The eltjam team is always eager to hear from authors or content creators who have experienced the movement from print to digital platforms and the implication that this transition has for their work. One such story is that of Patrick Jackson, an established author for OUP. He shares his experience with us today.