My first job in marketing was back in the late 90s, when I was working for what was then the University of North London (now London Metropolitan). Whilst the 1990s really aren’t that long ago, the office environment back then was a world away from the kind of offices you’ll find in the UK in 2013. It was a time when people could get away with having a cheeky ciga
Hear that distant rumbling sound? That’s the sound of every ELT publisher rushing to create ebook versions of their coursebooks because we’re moving into the age of the paperless classroom. As one of my American colleagues so wonderfully puts it, “The toothpaste is out of the tube” – there’s no going back now. But most e-textbooks are too print-faithful to be really useful. We need to take things further, and this post ends with some of the key questions that we need to look at if we’re going to use the paperless classroom as an opportunity to improve what a coursebook is, rather than just re-create what we’ve already had for 30 years.
Let's connect
Drop us a line, and we'll get back to you to discuss how we might work together.
© 2021 LearnJam (ELT Jam Learning Ltd) Privacy Policy | Data Protection
