80/20 principle in ELT publishing

Applying the Pareto Principle to ELT Publishing

The acronym MVP, or Minimum Viable Product, seems to be popping up in conversations with ELT publishers all over the place right now; and that’s odd, because up until about 2013, I’d never heard a publisher mention it. For those of you unfamiliar with the term, an MVP is a tactic used in product development to gauge customer interest in a new product or product feature. The idea is that you don’t build the whole thing; you just build enough to see whether people might be interested in what you’re proposing. What many people seem to actually be doing with their MVP is applying the Pareto Principle. Otherwise known as the 80–20 rule

Eric Ries

Lean ELT Publishing (or, How to publish an ELT course in three months, Part 2)

In the first post in this series, Nick set out a challenge to see if – and how – it might be possible to radically speed up the process of ELT course creation. The simple fact is that established ELT content providers don’t have much of a choice – radical change is needed because the … Read more