Adaptive learning powerhouse Knewton has announced that it has signed up with its second major publisher – Macmillan Education. Knewton, founded in 2008 by a former Kaplan executive, is already working with Pearson, and a number of US-focussed educational publishers. Macmillan will now be looking to integrate Knewton’s adaptive learning technology into online ELT courses, with the first products promised in 2015.
Few words have been so prevalent in ELT as ‘EdTech’ and it has not been unusual to attend conferences where perhaps more than half of the talks on the schedule made at least some reference to the impending digital disruption sweeping into our sector and how best to prepare for it, avoid it or pretend it didn’t exist. Pearson’s Brian Engquist gives us his take on how to proceed.