How to be a successful education app developer

When this blog was brand new (nearly two years ago), I stumbled across a post by a French indie app developer called Pierre Abel who was having great success by focussing on educational iPad apps for young learners. As someone who had spent quite a lot of time and effort trying to develop successful ELT apps while working in-house at an ELT publisher, I was interested in how an independent developer had approached it, and whether I could find any useful lessons that ELT app publishers could apply. I thought it would be interesting to see how he’s done since then and whether the same lessons still apply.

Taking a step back from a start-up

In 2013, we ran two posts where Lindsay Rattray explained the opportunity he saw in bringing together the pedagogy of ELT and the power of inter-connected mobile technology.  His startup, ClassWired, was a way to do student-centred ELT activities in class. It was web-based to work on any device.  It gave you information about your class, like how fast your students are working, and what they are finding difficult. In fact, Lindsay was an early ELT Entrepreneur, asking questions and looking for answers from an ELT teaching and EdTech perspective. Picking up his story almost two years on, it’s interesting to see how the questions have changed, fundamentally.

To app or not to app?

You’ve got an idea but what is the first step of building an app? Is it sharing a great idea with someone you think has the expertise or resources to make it happen? What’s going to get them on board if it is? Or is it working on the app idea yourself? And if so, how much should you do before approaching someone else? Here are ten steps to start you on the right track.

Our Journey to the App Store

At ELTjam, we’re always interested to hear from people who are developing ELT products outside of the traditional publishing framework. For this post, we’re delighted to welcome Curt Ford to the blog to discuss his app American Voices. Over to Curt …